10th September 2020

Colossal Sports Management are delighted to announce that Raheem Sterling has teamed up with Lucozade Sport to launch its latest drink – Cherry Kick – which aims to inspire millions of people with an ‘Always Believe’ slogan featured on every bottle.

The new cherry flavoured drink features Raheem Sterling’s signature and face on the bottle as he becomes the first male footballer to appear on a Lucozade Sport bottle, following in the footsteps of Lionesses Steph Houghton and Nikita Parris.

Sterling is the latest England player to become a Lucozade Sport ambassador and Cherry Kick celebrates the player’s “Always Believe” mentality.

Sports and exercise drinks brand Lucozade Sport has designed the drink to contain carbohydrates and electrolytes to enhance hydration and help maintain performance during endurance exercise.”

On the partnership, Raheem had this to say: “Teaming up with Lucozade Sport, which has such a strong heritage in English football having worked with so many iconic players, is a brilliant moment for me. The drinks have always supported me throughout my career so to have my own Cherry Kick flavour with my face on the bottle feels surreal!”

“Hopefully the message on the bottle – Always Believe – will inspire not just footballers but everyone to have faith in whatever journey they are on and achieve their personal goals.”

Lucozade Sport Cherry Kick (500ml) is available at retailers nationwide and is priced at £1.19 each, with multi-packs (4x500ml) available for £4.

For more information on Cherry Kick, visit www.lucozadesport.com.